Are you sure this counts as news? (No news peg)

One of the most obvious elements of good journalism is that your story has to have a point. It has to be newsworthy, something that people care about.

In celebrity news, it's quite easy to find stories that have no relevance to anyone other than the people the stories are about. Does it really matter to any of us if Sean Penn and Scarlett Johansson are dating or not? No.

But the entertainment is rife with such stories, and the majority of the time they have no real news peg.

Look at this story from E! Online:

Blake Lively is a lady in red.

Just a few weeks after Drew Barrymore went ginger, the Gossip girl debuts a new hue at Time magazine's 100 Most Influential People in The World gala.

So is this for a new role? Or is Blake just showing us how influential Drew is?

Where's the news peg? So she dyed her hair. Is there a reason we should care? Not really. Make sure your stories can always answer the question "So what?" A story about someone dying her hair is nothing but filler.

Riley, Katherine. "Red Alert! Blake Lively Dyes Her Hair." E! Online. http://www.eonline.com/uberblog/b238631_red_alert_blake_lively_dyes_her_hair.html?cmpid=sn-000000-twitterfeed-365-topstories&utm_source=eonline&utm_medium=twitterfeed&utm_campaign=twitterfeed_topstories&dlvrit=48939. 26 April 2011.